tag:blogger.com,1999:blog-55061424176872670542024-03-19T02:38:22.127-07:00Post Modernism Graphic StylesIan Aarronhttp://www.blogger.com/profile/11008621064784897339noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-5506142417687267054.post-62610804989151194562011-08-23T02:07:00.000-07:002011-08-31T05:43:50.082-07:00Post Modernism? - Visuals<div class="separator" style="clear: both; text-align: center;"><br />
</div><div class="separator" style="clear: both; text-align: left;"><i>"Postmodernism? What exactly does postmodernism art looks like?"</i></div><div class="separator" style="clear: both; text-align: left;"><i><br />
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</div><div class="separator" style="clear: both; text-align: center;"><a href="http://shanny12.files.wordpress.com/2010/06/i-d.png?w=290&h=420" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://shanny12.files.wordpress.com/2010/06/i-d.png?w=290&h=420" width="279" /></a></div><div class="separator" style="clear: both; text-align: center;"><br />
</div><div class="separator" style="clear: both; text-align: center;"><i>(I-D Magazine cover during the 1980s, designed by Terry Jones)</i></div><div class="separator" style="clear: both; text-align: center;"><br />
</div><div class="separator" style="clear: both; text-align: left;">Why is this post modernism design?</div><div class="separator" style="clear: both; text-align: left;">There's a use of aggressive collages, colors, experimental photography were the norm and were the "style" of postmodernism that was able to strike a dramatic design aesthetics. (Refer to first post: American Punk) </div><div class="separator" style="clear: both; text-align: -webkit-auto;"><br />
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</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYo4W1irqePY836wPap2nMminFs_NzgYVrUybsliVu3gam3xYkuKfgxtTGJ3SFdpuiI-c_PlQ-vccCiIhIg96DRNw1sTYRiw5dpf__QlDeDpCOyjdgK1NpyB82wnEOifvE00Gj9VCOu6Xj/s1600/1003pistols_wideweb__470x324%252C0.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="275" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYo4W1irqePY836wPap2nMminFs_NzgYVrUybsliVu3gam3xYkuKfgxtTGJ3SFdpuiI-c_PlQ-vccCiIhIg96DRNw1sTYRiw5dpf__QlDeDpCOyjdgK1NpyB82wnEOifvE00Gj9VCOu6Xj/s400/1003pistols_wideweb__470x324%252C0.jpg" width="400" /></a></div><div class="separator" style="clear: both; text-align: center;"><i>(God save the Queen by Sex Pistols, Album cover by James Reid)</i></div><div class="separator" style="clear: both; text-align: center;"><br />
</div><div class="separator" style="clear: both; text-align: left;">Why is this post modern design?</div><div class="separator" style="clear: both; text-align: left;"><br />
</div>Moving away from the conformities of design. Anti-patriotic. The poster has texture along with quite bold, block colouring, both qualities being characteristics of postmodern design. This cover would later come to influence a style that would come to categorize early postmodern design different typeface in one compositions with little to no visible organization and the use of appropriation. <div class="separator" style="clear: both; text-align: center;"><br />
</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRM8AffVv_UtEX4iplPxz6W6PdvOCaZPMX8vLiTUrHmhPRU01kJRcn659nMGjOeNMFwcYQEMd8eOx9E1nBHWcY2Io_wTGu4V-A8GzYlxw0J-brsG1M7JkvhHRlXqMdqUjpg-DZNa5EnuHQ/s1600/Screen+shot+2011-03-01+at+12.37.21.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRM8AffVv_UtEX4iplPxz6W6PdvOCaZPMX8vLiTUrHmhPRU01kJRcn659nMGjOeNMFwcYQEMd8eOx9E1nBHWcY2Io_wTGu4V-A8GzYlxw0J-brsG1M7JkvhHRlXqMdqUjpg-DZNa5EnuHQ/s400/Screen+shot+2011-03-01+at+12.37.21.png" width="382" /></a></div><div class="separator" style="clear: both; text-align: center;">(Another Cover of Sex Pistols' album by James Reid)</div><div class="separator" style="clear: both; text-align: center;"><br />
</div><div class="separator" style="clear: both; text-align: left;">Why is this Post Modern Design?</div><br />
This is experimental with type, a key feature of postmodernist design. Bold, block colouring. A modern twist to traditional materials. Dramatic layout, not conforming to the traditional techniques, mirroring the punk rock social attitude at the time.<div class="separator" style="clear: both; text-align: center;"><br />
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</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizDqH0waNI8lrhIKUI4zu0EvGpnWRnJu0D8bd5QY0MS7FaQTRi8xmxZVtDbttAkcJ48ds8otKWY5XaQhMODoFLk5nGdqtk4Vhub-ewl3clPtnyxT8Mo6KVNsjS500HpOWK79mSnsYi4YI/s1600/postmodernism1.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizDqH0waNI8lrhIKUI4zu0EvGpnWRnJu0D8bd5QY0MS7FaQTRi8xmxZVtDbttAkcJ48ds8otKWY5XaQhMODoFLk5nGdqtk4Vhub-ewl3clPtnyxT8Mo6KVNsjS500HpOWK79mSnsYi4YI/s400/postmodernism1.jpeg" width="272" /></a></div><div class="separator" style="clear: both; text-align: center;"><span class="Apple-style-span" style="font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; line-height: 16px;"></span></div><div style="text-align: center;"><i>(Poster by Barbara Kruger)</i></div><div style="text-align: left;"><i><br />
</i></div><div style="text-align: left;"><i><span class="Apple-style-span" style="font-style: normal;">Why is this post modernism design?</span></i></div><div style="text-align: left;"><i><span class="Apple-style-span" style="font-style: normal;"><br />
</span></i></div><div style="text-align: left;">There isn't a specific grid system to the layout of the type, making it look "free".</div><br />
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</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEia_HoFcFbdg97neBXaSW_0XkvLpV39G3w5tjRe56_YMO-SD6_d5E3WIBPV5oOON-ZszzEBLh_cgKQAHLLcY8qb1ytkeRRKaO0m5jGwvz8GHzeS0_B_kRKyQec0h2fl-MGBwrNUc2nIOYM/s1600/artwork_by_el_lissitzky_1919.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="315" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEia_HoFcFbdg97neBXaSW_0XkvLpV39G3w5tjRe56_YMO-SD6_d5E3WIBPV5oOON-ZszzEBLh_cgKQAHLLcY8qb1ytkeRRKaO0m5jGwvz8GHzeS0_B_kRKyQec0h2fl-MGBwrNUc2nIOYM/s400/artwork_by_el_lissitzky_1919.jpg" width="400" /></a></div><div class="separator" style="clear: both; text-align: center;">(Poster by El Lissitzky)</div><div class="separator" style="clear: both; text-align: center;"><br />
</div><div class="separator" style="clear: both; text-align: left;"><i><span class="Apple-style-span" style="font-style: normal;">Why is this post modernism design?</span></i></div><div style="text-align: left;"><br />
</div><div style="text-align: left;">The use of geometric shapes going against traditional conventions is a characteristic of post modernism within graphic design.</div><div class="separator" style="clear: both; text-align: center;"><br />
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</div><div class="separator" style="clear: both;">Conclusion : Postmodernism favors expressive designs and a rebellion against for strict constraints, and many of the designers who pioneered this movement were young, the design aesthetics of a magazine centered around a postmodern youth culture proved to be a perfect catalyst for such experimentations in typography and image manipulation. An important facet of postmodern design theory is the idea of anti-humanism, which explains that a universal principle cannot possibly be shared by all human beings, and insists that any principles must be determined historically and culturally</div><div class="separator" style="clear: both; text-align: center;"><br />
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xinyinghttp://www.blogger.com/profile/03950673863297877925noreply@blogger.com1tag:blogger.com,1999:blog-5506142417687267054.post-2307290939708901592011-07-31T09:12:00.000-07:002011-07-31T09:16:52.169-07:00What is postmodernism art?<span class="Apple-style-span" style="font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; line-height: 16px; "><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Post modern art is used to describe an art movement which was thought to be in contradiction to some aspect of modernism. Post-modernism often embodied complexity, contradiction, ambiguity and unresolved diversity. Movements such as intermedia, installation art, conceptual and multimedia. Particularly involving media are described as post modern. The traits associated with the use of the term postmodern in art include collage, simplification, appropriation etc, a return to traditional themes and techniques as a rejection of modernism.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">One characteristic of postmodern art is its conflation of high and low culture through the use of industrial materials and pop culture imagery</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">The term postmodern, has come to apply to a distinctive international style, based not on stereotypes but on the somewhat hap hazard confluence of various theories and practices of individual designers worldwide</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">American Punk</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Like other 20th century youth movements, current youth culture has invented it’s own dominant design language. As signals of rebellion, comics are mainstays of the new style, and the basic primitivism of the collage technique helped to express an essential rawness. Collage was therefore the preferred artistic method during the early stages of Punk, and it was ultimately refined as a mainstream design technique.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">American Punk originated from New York. Its visual characteristics are: Collage, Comic. It includes elements of irony, absurdist, humor and genuine suspicion of mainstream culture and values.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Famous Contributors; Art Chantry, Gary Panter, Mark Marek</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">American Post modernism</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Prevailing trends in architecture have traditionally influenced typographic and pictorial styles. In light of the increased creative interplay today between architects and interior and graphic designers, it is not surprising that an architectonic style of graphics has come to typify the American Post Modern style.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">The style is influenced by Architectural, typographic, and pictorial. Because of the increased creative interplay between architects and interior and graphics,</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Architectonic of graphics has come to typify the amerian post modern style.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">American Post-Modernism started in the 1980s,originated New York, Houston</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Famous Contributors; Woody Pirtle, Michael Vanderbyl, and John Cassado</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span"><br /></span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">American New Wave</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">American New Wave is a art movement during Late 60’s, 70’s- 80’s, Originated from New York, San Francisco</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">It experimented with New Optics & Computersand kinetic quality designs. Designers who studied in Switzerland during the late 60s and 70s returned to the USA to practice what they had learned.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Their works, however, did not reflect rational design influence of earlier generations. They went against the fundamental principles of legibility and attempted to define a current graphic vocabulary.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Visual Characteristics includes Graphic Imagery Reflects the Contemporary Fetish or Products of the Material, Commercial, and High-Tech Culture</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Famous contributors: Dan Friedman</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">A little more about the artists:</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Daniel Friedman</span></p><ul style="list-style-type: square; margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; padding-top: 0px; padding-right: 10px; padding-bottom: 0px; padding-left: 25px; "><li><span class="Apple-style-span">1970s</span></li><li><span class="Apple-style-span">Published teaching methods in design</span></li><li><span class="Apple-style-span">‘New Typography’</span></li><li><span class="Apple-style-span">Basis of New Wave</span></li><li><span class="Apple-style-span">“Legibility in conflict with Readability”</span></li><li><span class="Apple-style-span">His approach lived through American design education</span></li></ul><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">April Greiman</span></p><ul style="list-style-type: square; margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; padding-top: 0px; padding-right: 10px; padding-bottom: 0px; padding-left: 25px; "><li><span class="Apple-style-span">Expanded the boundaries</span></li><li><span class="Apple-style-span">Synthesized complex layering styles</span></li><li><span class="Apple-style-span">•- Artist like Raushenberg</span></li><li><span class="Apple-style-span">•- New Wave typography</span></li><li><span class="Apple-style-span">Visionary pioneer</span></li></ul><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">Basel New wave</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Basel New wave started in 70s, 80s and originatd from Basel, Switzerland</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Its art style includes Loosening up loose forms, informality, photographic & electronic technologies ,Layered text & photography. Its attitude was the Advancement of Modernist principles, Recycled Modernist styles and techniques.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Famous artists :</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Ettore Sottsass, Jr (1947)</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">-Violated tradtional swiss rules of order with his free form typography, wideletter spacing,and mixing of type weights It lasted from 70s to 80s</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Wolfgang weingard.1960s</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">Zurich</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Zurich is a style developed from a method of typographic collage that gives the viewer an illusion of involvement in the design process.Originated from Zurich, Switzerland in the 1980s.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Its visual Characteristics based on geometrics, Simplicity, use of white space and primary colors, Typographic collage</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Famous contributors: Rosemarie Tissi, Siegfried Odermatt</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">Memphis</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Memphis is an Italian Design & Architecture firm Started by Ettore Sottsass</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">In Milan, Italy. It is developed from the from creativity and constant rejection of functional design in Italy during the seventies,linked to cartoon like furnitures and textiles. Its attitude of art: Function became secondary. Visual Characteristics includes exaggerated geometric forms.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Ettore Sottsass ,in the 1980s refocused his designs to Cartoon-like, pastel-coloured and strongly affected graphic design in different countries until today.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">It had spread to London, New York,</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">A little more about the astists:</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Wolfgang Weingart</span></p><ul style="list-style-type: square; margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; padding-top: 0px; padding-right: 10px; padding-bottom: 0px; padding-left: 25px; "><li><span class="Apple-style-span">Born 1941</span></li><li><span class="Apple-style-span">Internationally know graphic designer & typographer</span></li><li><span class="Apple-style-span">While studying</span></li><li><span class="Apple-style-span">Heavily influenced by Armin Hoffman & Emil Ruder</span></li><li><span class="Apple-style-span">Did not like the cleanliness</span></li><li><span class="Apple-style-span">Mixed type weights</span></li><li><span class="Apple-style-span">Created grids</span></li><li><span class="Apple-style-span">Arranged them to images</span></li><li><span class="Apple-style-span">Played with printing techniques</span></li><li><span class="Apple-style-span">Computer-age liberation from 2D space</span></li><li><span class="Apple-style-span">Brought about Post-Modern designs</span></li><li><span class="Apple-style-span">Students expanded creative approach</span></li><li> </li></ul><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Armin Hoffman & Emil Ruder</span></p><ul style="list-style-type: square; margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; padding-top: 0px; padding-right: 10px; padding-bottom: 0px; padding-left: 25px; "><li><span class="Apple-style-span">Two major designers (1950s / 1960s)</span></li><li><span class="Apple-style-span">Associated with International Style</span></li><li> </li></ul><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">European new wave</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Originated from France, Holland.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">French graphic designers developed an effective visual language of solid graphic forms and modified hand lettering.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Style became sophisticated over the years with layered photography, intricate typographical and pictorial designs, and unique color and black and white experiment.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Famous Contributors; Grapus, Studio Dumbar, Joost Swarte</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "> </p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span"><br /></span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><b><span class="Apple-style-span">Conclusion</span></b></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Using the post modernist method in design you can create effective posters and graphic design that incorporate all the strong elements that have been tested by time rather than using limited personal knowledge to guess at the best result.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">The different styles happened around the same time in the 1960s to 1980s but at different parts of the world.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Styles usually are born from ideology and culture.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">It is often the result of men’s need to create something new from the old,,simply either out of boredom thus feeling the need to rebel.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">Although the different graphic styles appear to be distinctive and different,</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">There is actually a similar point, which is that they wanted to rebel.</span></p><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-size: 11px; line-height: 1.5em; "><span class="Apple-style-span">They experimented with new ways of pictorial and typographical execution, and thus a new style was born.</span></p><div style="color: rgb(51, 51, 51); "><br /></div></span>dhhttp://www.blogger.com/profile/02076611918069885742noreply@blogger.com0